Empress Group | MIKAEL D
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MIKAEL D

MIKAEL D

Empress has the honour of representing enigmatic couturier Mikael Derderian and his signature brand MIKAEL D in the Greater China Region. Our mandate is to grow the brand responsibly and promote the core values of the brand. In 2015 Empress introduced MIKAEL D to China with a landmark show in Beijing then promoted his 2016 campaign on the island paradise of Sanya the following year. Empress has been present in every aspect of the regional expansion, from PR to sales, marketing to customer relations.

Client

MIKAEL D

Date

October 8, 2015

Category

Brand, Fashion